Coopval aims to achieve an export volume of around 77% in the post-project year, by diversifying its customers and existing international markets and those which it wishes to penetrate.
As such, the project aims to promote the company to two main export markets (Morocco and Brazil - seeking to explore new regions in the latter), in one export market where it already does business (Canada) and in new markets (Colombia, USA and Mexico).
To do so, prospecting initiatives are planned in each of the six above-mentioned strategic markets, linked to the introduction of innovative marketing, with the aim of harnessing a more differentiating and competitive approach.
Project No. 034651
Support within the SME Qualification and Internationalisation incentive scheme
Name of the project: COOPVAL – Cooperativa Agrícola dos Fruticultores do Cadaval, CRL. Internationalisation Project
Total investment: €81,000
Financial support from the EU: €36,450